Trademark Tuesday – Encyclopedia Britannica

What goes into the trademark of Encyclopedia Britannica? A flower known as a thistle. It is the Scottish national emblem. Why was it used in this trademark? Because this encyclopedia was the result of a product developed by three Scots, Colin Macfarquhar, Andrew Bell, and William Smellie.


We welcome your respectful and on-topic comments and questions in this limited public forum. To find out more, please see Appropriate Use When Posting Content. Community-contributed content represents the views of the user, not those of St. Louis Public Library