October 31st, the evening before All Hollowmas or All Saints Day, known as All Hallows Eve or Hallowe’en. The night when mystic spirits are supposed to be abroad and supernatural events take place. What a night for a party!
The Dennison Manufacturing Company in Framingham, MA was a company from the 1910s through the 1930s taking advantage of their resources (mainly, consumer paper products such as tags, labels, wrapping paper, crepe paper and greeting cards) to specialize in what was needed to create the ultimate Hallowe’en experience for adults. From your parish hall bash to your get-together with friends at home, Dennison had you covered with their special Bogie Book.
Each year, a new Bogie Book was released to help those who would plan to host a Hallowe’en event. Inside, one could find ideas and suggestions for spooky-themed decorations, party spreads, costumes and masks, detailed games of matchmaking and fortune telling, as well as Hallowe’en poems and creepy stories to be read during the festivities.
In the back of each book was a list of party supplies that could be bought from Dennison’s, many of which were suggested or required for the decorations and costume plans throughout the book. Items like crepe paper, gummed labels (the early form of stickers), cardboard cut-outs, party caps, masks, invitations, and more were available for purchase from one of their retail stores.
The Bogie Books have a very ephemeral nature to them. Being that they were issued on an annual basis with new merchandise and prices, these books tended to be thrown out once they were no longer considered useful. We were lucky to find a number of these Bogie Books in the stacks here at Central. Ours are for in-library use only, but we’ve found a copy on the Internet Archive for you to peruse in the comfort of your own home. Perhaps it will give you some Halloween party plans of your own!